Digital Signage

Digital Signage is your own powerful private TV network to broadcast whatever and whenever you want. The industry is growing at double digits each year and becoming the norm to see in all types of retail environments around the globe. It is part of a new digital transformation for nearly all sectors and is a tool every one of these industries is beginning to adopt: Healthcare, retail, technology, non-profit, education, banking and corporate offices. Digital signage has immediate appeal as a way to connect with customers. It’s part of a growing infrastructure that will join forces with some of the most exciting and hyped technologies of the next decade.

FWI are market leaders in digital signage solutions, and have a proven track record with the world's biggest brands. MMX In-Store are sole agents for Four Winds Interactive (FWI) in Southern Africa.

10 Fast Facts about Digital Signage

• Digital signage is predicted to reach $24 billion dollars by 2020.
• Retail is the fastest growing area of digital signage networks.
• 80% of retailers believe digital signage creates significant brand awareness.
• 63% of people say that digital signage catches their eye.
• Digital menu boards make food seem more enticing, and typically drive a 5% sales lift. 
• 1 in 5 people make an unplanned purchase after seeing digital signage.
• Digital signage reduces perceived wait times at checkout by as much as 35%.
• More than 60% of buying decisions are made at the point of sale.
• 8 in 10 customers have entered a store because of a digital sign catching their interest.
• 42% of shoppers prefer to shop at stores that have video displays.